Burning man is as the article states "is increasingly seen as a festival for the elite, attracting millionaires (and a few billionaires) from Silicon Valley and Hollywood."
The Hippies soon found out in the 60's that the whole "no possessions, free love and free will" don't really work. Everyone wants their own things, jealousy is always there, you're just kidding yourselves and if everyone just did what they wanted it would come down to survival of the fittest and every person for themselves. It's the human condition and the sad truth.