You laugh you lose

Rusty_68

say no to ooogamaflap
Ice cream??
Aldi sold this tub of ice cream that for some reason had a Victorian park scene on the wrap around. It was of Victorians in one of the London parks, enjoying picnics and doffing their top hats to the their fellow toffs. Where they got this idea from was beyond us, but there you go.

Back then, Aldi used to have a weekly 'special' of whatever they could get their hands on. It didn't matter what it was. One week it could be portable TV's, the next, apples. We would put the advert together that was to go in the big national papers, along with the smaller ones that went in the local rags, all based around the 'special'. However, probably about 25% of the time, the special either didn't make it to the warehouse in time, or was held up by safety standards. Most of this stuff was very last minute. So we'd have the adverts ready to go, all signed off and we'd get a call to say it wasn't going to happen. At that point, Aldi would just say something like "go with bananas" and we'd hastily put together an advert for bananas. If we didn't get an advert to the papers, in time for them to plan and set it in their mock ups, it wouldn't get run. If it didn't get run, we and Aldi were liable for all the insert costs of the advert, without it actually getting published. So it was very last minute.

What has this got to do with ice cream? Well, we got the call to say the GI Joe beanie, scarf and mittens special pack, had failed the UK fire safety standards and that we had to go with "ice cream". One of the design team was thoroughly pissed off with this, so decided to add a few extras to the ice cream picnic scene. There was a lovely lady enjoying a ‘spit roast’ with two of her gentleman friends and a couple of other erotic scenes along the lines of the famous "feel the curves" Coca-Cola poster of the 80’s. And that’s how the Aldi add went to national press that week. We didn’t hear back, so I assume it all got missed by those that matter?
 

Dales Cannon

lightbrain about 4pm
Staff member
Aldi sold this tub of ice cream that for some reason had a Victorian park scene on the wrap around. It was of Victorians in one of the London parks, enjoying picnics and doffing their top hats to the their fellow toffs. Where they got this idea from was beyond us, but there you go.

Back then, Aldi used to have a weekly 'special' of whatever they could get their hands on. It didn't matter what it was. One week it could be portable TV's, the next, apples. We would put the advert together that was to go in the big national papers, along with the smaller ones that went in the local rags, all based around the 'special'. However, probably about 25% of the time, the special either didn't make it to the warehouse in time, or was held up by safety standards. Most of this stuff was very last minute. So we'd have the adverts ready to go, all signed off and we'd get a call to say it wasn't going to happen. At that point, Aldi would just say something like "go with bananas" and we'd hastily put together an advert for bananas. If we didn't get an advert to the papers, in time for them to plan and set it in their mock ups, it wouldn't get run. If it didn't get run, we and Aldi were liable for all the insert costs of the advert, without it actually getting published. So it was very last minute.

What has this got to do with ice cream? Well, we got the call to say the GI Joe beanie, scarf and mittens special pack, had failed the UK fire safety standards and that we had to go with "ice cream". One of the design team was thoroughly pissed off with this, so decided to add a few extras to the ice cream picnic scene. There was a lovely lady enjoying a ‘spit roast’ with two of her gentleman friends and a couple of other erotic scenes along the lines of the famous "feel the curves" Coca-Cola poster of the 80’s. And that’s how the Aldi add went to national press that week. We didn’t hear back, so I assume it all got missed by those that matter?
Reminds me of a boss who put a centrefold in the middle of his report to head office. No comment. Wasn't read by those who would object.
 

SummitFever

Eats Squid
Aldi sold this tub of ice cream that for some reason had a Victorian park scene on the wrap around. It was of Victorians in one of the London parks, enjoying picnics and doffing their top hats to the their fellow toffs. Where they got this idea from was beyond us, but there you go.

Back then, Aldi used to have a weekly 'special' of whatever they could get their hands on. It didn't matter what it was. One week it could be portable TV's, the next, apples. We would put the advert together that was to go in the big national papers, along with the smaller ones that went in the local rags, all based around the 'special'. However, probably about 25% of the time, the special either didn't make it to the warehouse in time, or was held up by safety standards. Most of this stuff was very last minute. So we'd have the adverts ready to go, all signed off and we'd get a call to say it wasn't going to happen. At that point, Aldi would just say something like "go with bananas" and we'd hastily put together an advert for bananas. If we didn't get an advert to the papers, in time for them to plan and set it in their mock ups, it wouldn't get run. If it didn't get run, we and Aldi were liable for all the insert costs of the advert, without it actually getting published. So it was very last minute.

What has this got to do with ice cream? Well, we got the call to say the GI Joe beanie, scarf and mittens special pack, had failed the UK fire safety standards and that we had to go with "ice cream". One of the design team was thoroughly pissed off with this, so decided to add a few extras to the ice cream picnic scene. There was a lovely lady enjoying a ‘spit roast’ with two of her gentleman friends and a couple of other erotic scenes along the lines of the famous "feel the curves" Coca-Cola poster of the 80’s. And that’s how the Aldi add went to national press that week. We didn’t hear back, so I assume it all got missed by those that matter?
We need to see this ad.
 

David2406

Blueeeeeeeey's on!
Went to Aldi to get some meat for Sunday Dinner.
You know the old joke about going to Aldi for bread and milk, and walking out with a two-man tent, a chainsaw, & a trumpet?


Well, Fark me, not only was there a Chainsaw, but there was A frikken Tent, and A HUUUGE Fk-off LED telly. The only thing I didn't see there was a trumpet. (and they did have a special on trumpets and a few other instruments earlier in the year or late last year)

Aldi: A random surprise Aladdin's Cave of wonder :eek: o_Oo_O
(or there's 2/5ths of nothing)
Hope you didn't buy the tv because in 366 days after the warranty has expired you will need a new one
 
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