Pretty much the industry needs to innovate to improve their supply chains. Folks in USA seem to struggle to get stock as do we here. The europeans have it good and can basically get anything at decent prices.
In the next few years probably gonna see the major brands competing on price volume again (one can hope) with a few differentiated products for halo effect. Sort of like maybe giant making a steel trail/bikepacking bike to focus on the more lucrative niche market. The sheer amount of norco torrents and kona honzos sold in the last few years has got to raise some eyebrows.
As for crazy new standards, plenty of room to grow and innovate. Not all of it is going to be for the benefit of the customer, some of it is cost saving (not that I am convinced it flows to the consumer).
- 13 speed - yes speed wars are gonna continue.
- Direct mount derailleurs. It's time. I shouldn't have to keep $50 spares that I might not ever need. Getting the industry to agree on a hanger standard is not going to work, easier to delete the bloody thing. Sramano can also then release a new line of derailleurs that are direct mount and have something to do and money to make.
- Simplification of the suspension design to make it cheaper. Return of the single pivot and coil design for ebikes. Not gonna notice with a motor powering you along.
As we speak, the marketing teams are working on something you never knew you couldn't live without.
- Pedal threads. Stripping threads? Need more stiffness on your rides? Go bigger. 19mm metric threaded pedals! Want lightweight, we are also releasing 12mm threaded pedals for your inner weight weenie!
- Bottle bosses are now going to be M7 and spaced different to the standard so that no new bike can use old bottle mounts. Everyone rides ebikes anyway who needs water?
- Square section seatposts so you can run needle bearing lefty style droppers that a 5% stiffer but 99% more compliant.